Stop Paying For 5 Tools That Don’t Talk To Each Other
Most coating contractors spend $500-800/month on scattered software. Let’s consolidate it, automate your follow-up, and save you money.
🔧
Built By A Contractor
For epoxy contractors, not “every industry”
📦
Replace 5-7 Tools
CRM + Email + SMS + Scheduling + Reviews + More
💰
Save $200-500/Mo
Consolidate and reduce your tech spend
Why This Exists
I spent 10+ years coating floors. I know the chaos:
- Leads slip through the cracks
- You forget to follow up
- Reviews don’t happen automatically
- You’re paying for 5 tools that don’t work together
- Nobody’s managing the mess
I built this because I lived it. This isn’t another CRM. It’s a system that works even when you forget.
— Troy Bengford, Former Epoxy Installer & Marketing Systems Guy
Why Contractors Don’t Pull the Trigger
Sound familiar? Click to expand and see the truth.
The Reality: It’s NOT another CRM you have to “figure out.” Think of it like a rocket engine—incredibly complex inside, but you just push one button to launch.
The system handles follow-up, review requests, appointment reminders, and referral asks automatically. You don’t need to learn complex workflows. You just need to answer the phone when leads call back.
The Reality: That’s why the Done-For-You package exists. I set it up, migrate your contacts, build your workflows, and handle ongoing optimization.
You give me access, answer a few questions about how you want things to sound, and 3 days later you’re live. That’s it.
The Reality: Do they though? When was the last time you actually logged into your CRM? Do you manually copy-paste between your email tool and your texting tool?
“Works fine” usually means “I’ve given up trying to make it better.” This consolidates everything and actually automates the follow-up that’s falling through the cracks right now.
The Reality: This isn’t “more software.” It’s consolidation. Most contractors find they’re ALREADY spending $500-800/month on scattered tools.
When you add up: website hosting, email autoresponder, CRM, scheduling tool, review management, SMS service, and maybe a VA managing it all… you’re probably spending MORE than the Done-For-You package costs.
Let’s audit what you’re actually spending. You might be surprised.
The Reality: Generic automation doesn’t work because it’s not built for YOUR business. Those “one-size-fits-all” CRMs make you build everything from scratch.
CoatingPro360 is pre-built for coating contractors. The sequences are already written. The timing is already optimized. The messaging sounds like YOU, not a corporation.
You’re not starting from zero. You’re turning on a system that already works.
The Reality: You don’t have to. We handle migration for you in the Done-For-You package. You export a CSV from your current system, we import and organize it.
Plus, most contractors realize they have way fewer ACTIVE contacts than they think. We’ll help you identify who’s worth keeping and who’s dead weight.
What Are You Currently Paying For?
Check what you’re using. We’ll send you a detailed audit worksheet you can take to your bookkeeper to get your REAL numbers.
This isn’t a quote—just a starting point for an honest conversation about what makes sense for YOUR situation.
The Problem Isn’t Lack of Leads
It’s what happens AFTER the lead comes in.
❌ What Usually Happens
- Lead comes in from Facebook ad
- You call once
- They don’t answer
- You move on to next lead
- You just lost $4,000
Meanwhile, that lead goes to your competitor who:
- Texted them in 60 seconds
- Called 3 times over 2 days
- Sent follow-up emails
- Booked the appointment
✅ What Should Happen
- Lead comes in → Instant text (60 seconds)
- They don’t answer → System follows up automatically
- Day 2 → Another text + email
- Day 3 → One more try
- They respond → You book the appointment
Most buyers need 5-7 touches before they book.
If you’re only calling once, you’re leaving money on the table.
The good news? You don’t have to remember anymore. The system does it for you.
How It Works
Three simple steps to consolidate your chaos and start converting more leads.
01
Audit
See what you’re actually spending on scattered tools
- Monthly costs revealed
- Hidden subscriptions found
- Gaps identified
02
Consolidate
Move everything to one system
- 3-day setup
- Contact migration included
- Training provided
03
Automate
Turn it on and let it run
- Leads captured automatically
- Follow-up happens without you
- Reviews/referrals requested systematically
Two Ways To Use It
Choose the path that makes sense for your situation.
DIY Package
$297/mo
+ $1,500 setup fee
What’s Included:
- ✓ Complete system setup
- ✓ Pre-built automation workflows
- ✓ Contact database
- ✓ Email & SMS messaging
- ✓ Appointment scheduling
- ✓ Review request automation
- ✓ Referral system
- ✓ Basic training included
You manage: Day-to-day operations, responding to leads, updating content
MOST POPULAR
Done-For-You
$497/mo
+ $2,500 setup fee
Everything in DIY, PLUS:
- ✓ Ongoing system monitoring
- ✓ Monthly optimization & tweaks
- ✓ Performance reporting
- ✓ Content updates (1-2 pages/mo)
- ✓ Marketing calendar management
- ✓ Email/SMS message optimization
- ✓ Social media coordination
- ✓ Tech support (text/call/Zoom)
I manage: Everything. You focus on coating floors.
Setup fees vary based on current tools and migration needs. We’ll give you exact numbers after the audit.
📌 Already Have a Website?
I can usually migrate your existing site into the new system so everything works together. Or we can keep your current site and just connect the backend. Let’s talk about what makes sense for you.
Frequently Asked Questions
Not if you don’t want to. The Done-For-You package means I handle everything. You just answer the phone when leads call back and show up to appointments.
If you choose DIY, there’s a learning curve, but it’s WAY simpler than most CRMs. Everything is pre-built. You’re not starting from scratch.
We can export your contacts and migrate them. Most contractors find those platforms are overkill for their needs and end up paying for features they never use.
CoatingPro360 is built specifically for coating contractors, so everything you need is there—and nothing you don’t.
DIY Package: 3-5 days for initial setup, then you’re live.
Done-For-You: 3-7 days depending on complexity of current tools and migration needs.
Either way, you’re not waiting weeks. We get you operational fast.
Yes. We export from your current system (usually a CSV file) and import into CoatingPro360. We’ll also help you clean up duplicates and organize your contacts properly.
This is included in both packages.
Included in monthly fee: The software platform, automation workflows, email/SMS messaging, scheduling, contact database, review management, and basic support.
NOT included: Website redesign (migration is different from complete rebuild), ad spend (Facebook/Google ads), video creation for social posts, external service fees.
Done-For-You also includes: Ongoing optimization, content updates (1-2 pages/mo), marketing calendar, performance monitoring, and priority support.
DIY Package: Email and text support during business hours. I’ll help you get unstuck.
Done-For-You: Text, call, or Zoom anytime you need help. I’m managing your system, so if something’s not working right, I fix it.
Absolutely. Most contractors start with DIY to “test the waters” then realize they’d rather have me handle it. You can upgrade anytime.
Want to Talk It Through?
Text me your situation. I’ll show you what you’re spending, what you should have, and whether this makes sense for you.
No pressure. Just a conversation.
— Troy Bengford
Former Epoxy Installer & Marketing Systems Guy